Posted on :
16 Nov, 2013
16 Nov, 2013
An exciting and challenging career opportunity is available in the Upstream Division for a Copywriter. It is imperative that the candidate must take the vision and expectation of the brand and come up with creative ways to promote the product. The candidate also has to capture the attention of the target audience and comply ideas together and write material that complements the brand.
Duties & Responsibilities
• Writing of original copy for the brand team based on briefs received from different areas of the business
• Responsible for writing, preparing slogans, scripts, web/online or any other content in order to promote the brand
• Develop slogans, tag lines and product names for new products or re-launching an old product in a unique and new manner
• Liaise with the brand team to understand requirements pertaining to the brand
• Connect the product with their target audience
• Go through the ad copy thoroughly so that there is no room for error
• Modify the copy until the brand team is satisfied
• Digital and SEO copywriting
• Main focus will be on writing copy for online and mobile campaigns with a huge focus on call to action to generate leads
Minimum Job Requirements
• Matric / Standard 10 / NQF level 4
• Degree/Diploma in Journalism, Communications etc
• Excellent command of English language
• Have good written and interpersonal skills
• Work well in a team
• Be able to handle pressure
• Outstanding attention to detail
• Good time management
• Applicant must have experience in the advertising/marketing industry
• Out of the box thinking, with great conceptual ability
• Reliable, initiative, can do attitude and good work ethic
• Must have one years experience
• FAIS/FICA legislation background desirable
Reporting To | Head of Creative |
Job Type Classification | Permanent |
Location – Town / City | Dainfern |
Location – Province | Gauteng |
Salary (Cost To Company) | Market Related |
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