Industry Analyst: Google South Africa

At Google, we believe a salesperson’s success depends on the customer’s success – and we offer our clients technology solutions to help them grow their business and maximise their return on their marketing investment. This ability requires our Sales team to have varied skills and talents, including thorough knowledge of the advertising business, understanding of complex technologies and the ability to sell effectively. We also have a keen eye for new opportunities and a skill for presenting them effectively to our clients.

The role: Industry Analyst

The role: Industry Analyst This is a research-oriented yet creative position for a recent university graduate that requires a sharp, analytical mind and an entrepreneurial spirit. Armed with deep knowledge of Google products, marketing trends and individual client needs, you’ll brainstorm, develop and refine compelling, customized marketing plans and then deliver them to the Sales team in advance of client- facing meetings. Your primary goals as Industry Analyst are to capture a given target audience with innovative Google tools and refine how we position our products in an integrated way to achieve our Sales team’s objectives.

Job Responsibilities:

• Develop smart, integrated, research-based proposals and presentations to enhance Google’s reputation with clients as a consultant and partner.
• Use your comprehensive knowledge of Google’s products to align them with the client’s marketing objectives
• Acquire and share deep knowledge of the specific industry/vertical, its competitive landscape, client products and key business issues that affect the client and industry.
• Develop new marketing collateral using industry, marketing and third-party research
• Utilize measurement tools to add relevant, trustworthy data to presentations and proposals.

Job Requirements:

• BA/BS degree, MBA is a plus, preferred with a strong academic record.
• Sales support and market research experience preferred.
• Superior analytical skills that include the ability to see granular as well as big-picture issues.
• Strong project management, interpersonal and organizational skills.
• Advanced level of proficiency in Microsoft Excel and PowerPoint.
• Ability to work in a fast-paced, constantly evolving team environment.

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