MWEB South Africa: Brand Manager (Cape Town)

Posted on :

8 Feb, 2011

Category :

Marketing Jobs in South Africa, Sales Jobs in South Africa

Job description
•Maintain MWEB’s position as the leading ISP in South Africa using alladvertising techniques at your disposal
•Work in partnership with creative and media buying agencies to devise and execute ATL media plans in order to reach business targets
•Successfully manage budget for ATL, including regular reconciliations of ongoing costs against budget
•Manage approval process for ad campaigns and ensuring they are compliant
•Ensure cutting edge creativity to maintain brand positioning
•Manage key relationships
•Develop and maintain relationships with all internal and external agencies
•Be aware of and comply on an ongoing basis with the rules and requirements of the CPA, ASA and any other legal / regulatory / risk management frameworks

Company Description
The Internet is the most powerful communication tool ever devised. It is also the most complex. Since MWEB was founded in 1997, its sole mission has been to unlock the full potential of the Internet for its customers by delivering an online experience that is fast, simple, reliable and tailored to the needs of each customer, whether a home or business user.

MWEB is at the forefront of Internet research and development, always looking for new ways to delight its customer with constant innovation and superior service. MWEB currently serves 320 000 South African users through its MWEB and MWEB Business divisions, and also operates in a number of other African countries.

Job Requirements
•Three year qualification – Marketing Degree or Diploma
•Excellent communication skills at all levels
•Highly computer literate
•Previous experience in Internet and / or Marketing department in an ATL role
•At least five+ years experience in an ATL, BTL and Online environment, of which three years are of a Brand Manager’s role
•Experience working in a corporate marketing environment
•Previous experience working with advertising agencies including media
•Knowledge of ATL media and creative development processes
•Experience of managing ATL campaigns
•Experience of working with external media and creative agencies as well as the ability to drive the very best results from these partners
•Experience of managing significant budgets

Personal Skills/Attributes
•Excellent command of the English language
•Strategic thinker
•Strong creative judgement
•Strong analytical skills, in order to interpret results, manage budgets etc.
•Ability to give constructive feedback
•Effective negotiation skills
•Good team worker – with internal teams stakeholders and external business partners
•Energy, enthusiasm and a burning desire to succeed

Contact details
Leah Brink
[email protected]

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