Posted on :
9 Jun, 2016
9 Jun, 2016
Why this is an amazing opportunity
Very rarely do marketers have an opportunity to shape the strategy and future of a brand, even less so in an exciting fast-paced disrupting manner.
The Investor Brand Manager plays a pivotal role in developing and executing the investor strategy as social impact, private and alumni investors are a key pillar in the expansion of the Prodigy Finance global platform. You have the opportunity to bring to life a differentiated investment product, which delivers both a social and a financial return, in a market which is looking for differentiation.
The sense of impact and reward will be huge. You will drive the growth of the investor community, both online and offline, whilst working closely with the Head of Investor Relations and the Head of Marketing. Further to this you will shape the strategy which targets alumni, social impact investors as well as Family Offices.
The results of your efforts enables investors to earn blended value returns whilst investing in thousands of talented individuals from over 100 countries who are looking to fulfil their dreams of furthering their education at the world’s top universities.
We are a small non-hierarchical team; this means that you are going to get exposure to all aspects of our business immediately. You’ll gain as much accountability as you can handle and have an influence on scaling the company.
Our team is very international and very sociable; you will interact with everyone in the business around the world on a regular basis. Being an organisation that’s passionate about education, we place a high value on learning and personal growth.
One of our goals is to build one of the top Fintech teams and cultures anywhere in the world. This means putting a lot of time into ensuring we only hire people with exceptional potential, and creating the best working environment possible. If you want to work somewhere where you’re learning from some of the best brains in Fintech, this would be a good fit.
Why join Prodigy Finance
What you will do in the role
You will own the development and execution of a strategic marketing plan which increases the investment community. You will have the support of a junior brand manager, whilst working collaboratively with our Investor Relations team, our Business Development team, based across Cape Town, London and New York. Additionally, you will work with our digital manager, content and PR manager as well as our head of design to develop differentiated break through communications which deliver on the strategic objectives of the business.
Prodigy Finance doesn’t just need just a Brand Manager; we need a marketing strategist who understands financial products, can talk the language, and who wants to work on a pioneer brand.
Specific responsibilities are: