Renault Graduate Programme: Marketing

Renault Marketing Graduate Programme

Role Purpose –

Assist the Product Managers and the Planning Analyst in short to medium term functions & projects including but not limited to competitor activity monitoring, model sales and product planning, pricing

 

Accountabilities –

· Market Analysis

· Review & understand industry market & segment trends, with a view to providing strategic feedback.

· Compile monthly sales stats report and the marketing intelligence newsletter.

· Monitor and analyse competitor sales channel distributions vs Renault, & provide regular feedback to product management.

 

Product Management

· Assist the Product managers in defining model ranges & specifications (current & new)

· Acquire knowledge of and effectively utilise Renault internal processes pertaining to new model introductions & product approval documentation.

· Preparation of communication to the dealer network regarding financial offers to convey current & future product changes

· Total responsibility in maintaining accuracy of product specification sheets & brochures

· Review & understand detail behind current & future competitor model range & provide strategic feedback to the Product Manager

· Assist the Product manager in monthly stock ordering

· Pricing Analysis & Co-ordination

· Analysis & anticipation of industry pricing trends

· Monitor competitor promotional / customer offer strategies

· Preparation & presentation of pricing trends reports (internally & externally)

· Preparation of internal model pricing proposals

 

Brand Management

· Assist product managers in ensuring that all advertising / promotional material e.g specification sheets,

· Pamphlets, brochures..etc. are accurate in terms of content.

· Monitor competitor advertising (concept, execution & customer offers) and provide timeous & useful feedback to the product manager

· Assist the Product Managers in the organisation & planning of new model launches / events

 

Knowledge, Skills and Experience

· Relevant Marketing degree

· Valid Driver’s License required

· Intermediate to advanced PC skills (Excel, MSWord, Powerpoint)

· Passion for and knowledge of the Motor Industry / Vehicles.

· Vibrant personality

 

Critical Skills

· Strong analytical ability.

· Accuracy and attention to detail.

· Ability to work independently.

· Strong interpersonal skills.

· Self-motivated.

· Team player

 

How to Apply for Renault Marketing Graduate Programme

SEND CV TO: [email protected]