{"id":15724,"date":"2013-11-16T07:11:09","date_gmt":"2013-11-16T05:11:09","guid":{"rendered":"https:\/\/joblistsouthafrica.com\/?p=15724"},"modified":"2013-11-15T13:19:44","modified_gmt":"2013-11-15T11:19:44","slug":"inbound-marketing-specialist-job-vacancy","status":"publish","type":"post","link":"https:\/\/joblistsouthafrica.com\/inbound-marketing-specialist-job-vacancy.html","title":{"rendered":"Hippo Vacancies: Inbound Marketing Specialist Job Opportunity"},"content":{"rendered":"<h2>Hippo South Africa Recruits\u00a0Inbound Marketing Specialist<\/h2>\n<p>Do you believe that inbound marketing drives the best leads? Do you wake up every day asking how you can move your keywords into the #1 position? Are you constantly thinking of highly compelling, multi-media content that expresses thought leadership, instills credibility, increases SEO and captures the attention of millions? Do you dream of creating a piece of content that goes viral overnight?<br \/>\nUpstream seeks a self-motivated Inbound Specialist to lead all aspects of organic-driven lead generation and e-commerce incorporated with social media strategy. The Inbound Specialist works across multiple internal groups and geographies to develop content and SEO strategies, including on-page and off-page, that help Brands achieve its goals. This position reports to the Online Media Manager.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Duties &amp; Responsibilities<\/strong><\/p>\n<p>\u2022 Develop inbound marketing strategies and plans<br \/>\n\u2022 Provide highly-creative on-brand content that gets noticed<br \/>\n\u2022 Deliver compelling multi-media content, campaigns, and calls to action that increase inbound traffic, e-commerce revenue, and qualified leads<br \/>\n\u2022 Lead, manage and coordinate inbound programs<br \/>\n\u2022 Increase e-commerce revenue<br \/>\n\u2022 Increase leads for sales funnel<br \/>\n\u2022 Create an inbound marketing scorecard and baseline<br \/>\n\u2022 Track, measure and report weekly, monthly, and quarterly results<br \/>\n\u2022 Select and manage external vendors<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Minimum Job Requirements <\/strong><\/p>\n<p>\u2022 5+ years of inbound marketing and social media experience<br \/>\n\u2022 Exceptional writer and editor<br \/>\n\u2022 Incredibly creative mind<br \/>\n\u2022 Working knowledge of Google SEO algorithm<br \/>\n\u2022 Expert user of inbound marketing tools (e.g., Google Analytics, SEOmoz, HubSpot, DFA, etc.)<br \/>\n\u2022 Strong analytic and reporting skills<br \/>\n\u2022 Ability to present data-intensive information to management<br \/>\n\u2022 Success leading global inbound initiatives<br \/>\n\u2022 Effective management skills<\/p>\n<table>\n<tbody>\n<tr>\n<td>Reporting To<\/td>\n<td>Media Manager<\/td>\n<\/tr>\n<tr>\n<td>Job Type Classification<\/td>\n<td>Permanent<\/td>\n<\/tr>\n<tr>\n<td>Location &#8211; Town \/ City<\/td>\n<td>Dainfern<\/td>\n<\/tr>\n<tr>\n<td>Location &#8211; Province<\/td>\n<td>Gauteng<\/td>\n<\/tr>\n<tr>\n<td>Salary (Cost To Company)<\/td>\n<td>Market Related<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><a href=\"http:\/\/telesure.erecruit.co.za\/candidateapp\/Jobs\/View\/241013-5\/Inbound_Marketing_Specialist\">Click here to apply online<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hippo South Africa Recruits\u00a0Inbound Marketing Specialist Do you believe that inbound marketing drives the best leads? Do you wake up every day asking how you can move your keywords into&#8230;..<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[43],"tags":[2021],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hippo Vacancies: Inbound Marketing Specialist Job Opportunity - Jobs in South Africa 2024<\/title>\n<meta name=\"description\" content=\"Hippo South Africa Recruits\u00a0Inbound Marketing Specialist Do you believe that inbound marketing drives the best leads? 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