The eCommerce Manager will be responsible for driving traffic, via promotions and email campaigns to increase revenue, ultimately improving the customer journey. The aim is to make the online eCommerce system easy to use, speedy and secure. You will possess strong sales and customer services experience in the Online retail environment<\/p>\n
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Job Title: E-Commerce Manager<\/strong> Job Summary:<\/strong> Optimise e-retailer content & experience:<\/strong> Management Team Responsibilities:<\/strong> People & Performance Management:<\/strong> Minimum Requirements:<\/strong>
\nLocation: <\/strong>Randburg<\/p>\n
\nImplement the defined strategy, the consumer activation plan and campaigns:
\nDefine and implement the ecommerce strategy in line with the Consumer Journey Strategy developed by marketing
\nDefine, plan & ensure the execution of e-merchandising activities through cross-sell, up-sell & eCRM strategies
\nLeverage (internal and external) data, insights and recommendations to continuously improve e-Com activities
\nSupport other departments in implementing projects with a digital dimension<\/p>\n
\nDrive the day-to-day back-end management of digital boutiques, both owned Digital Boutiques and not-owned (Trade Partner Web sites)
\nDrive and continuously improve the digital path to purchase and ensure a best-in-class digital consumer experience through optimised purchasing paths
\nEnsure the integration of all product launches and digital campaigns into the content management system (e.g., copy, visuals, banners)
\nEnsure platforms are compliant with cross-functional requirements (e.g. TQM, Legal, Delivery services etc.)
\nOptimise back-end performance of digital channels by collaborating with IT, CRC, Marketing and Supply Chain stakeholders<\/p>\n
\nDrive the organisation’s business results by making tactical and operational decisions by building a sustainable E-comm team
\nDefine and drive the right initiatives to achieve business results
\nManage and monitor the budget within the subdepartment
\nDrive improvements and efficiencies in the organisation by collaborating with other departments<\/p>\n
\nAttract and retain talent, develop the personal effectiveness of employees by regular coaching and implementation of learning activities
\nBuild a strong team where team members collaborate effectively and understand their shared goals and purpose
\nSet individual performance goals that provide a clear line of sight to organisational priorities and monitor progress towards achievement of goals by use of the PDP methodology
\nBuild the Nespresso culture by promoting and supporting a happy, healthy and safe working environment that encourages teamwork, ambition and a high level of professionalism.<\/p>\n
\nRelevant tertiary qualification
\n5 years+ experience in a Digital Marketing Agency or dedicated Digital marketing team
\nSector experience: Retail, Food & Beverage, Financial Institutions, Telecommunications
\nStrong experience in eCommerce activities to drive traffic on websites
\nStrong experience in eCommerce Operations (Content Management, e-Merchandising & personalisation)
\nStrong Web Analytics knowledge (Google Analytics certification a plus)
\nExperience in building and managing an eBusiness operation (organization, processes, guidelines) is a strong plus
\nCRM and eCRM Experience essential
\nCommercial Business Acumen (understanding of processes and enablers, drivers of Business Models & being capable to translate them into relevant Marketing Actions)
\nExcellent planning and administration skills
\nExcellent project management skills
\nAbility to work independently<\/p>\n